FREE DOWNLOAD: Seven Tips on Building Trust Online
Hi, I’m Paul from Seven Videos, and in this video, I’m going to give you some great tips on how you can build trust online.
Naturally, people tend to be sceptical when searching online and particularly when they are looking to part with their cash.
It’s hardly surprising really, with some of the issues that people have experienced.
That’s why it’s so important to build trust and credibility for any business. In the good old days, all business was done face to face and it was much easier to build that trust and develop relationships.
When you meet someone, it’s much easier to read them and the subtle signals that they give off. You don’t even realise it but you form an opinion of them.
Well, this is exactly the same when customers find your business online. You need to ask yourself:
What first impression does our website give off?
Does my business look credible online?
And Would I want to do business with that company?
In the Telecoms industry, it’s even more important to build that trust. A customer has to have full faith that you won’t let them down. As any sort of downtime could cost a business thousands.
Trust isn’t based on one single action, it is built and developed over time. Your website tells your potential customers about your company. You need to ensure that it’s getting the right messages across.
You need to make sure that it truly represents you as a business. For example, do you have a meet the team page with either photographs or possibly videos, maybe even a short bio from each member of the team? This helps to get your company’s personality and culture across.
Do you have any testimonials on your website? They’re a fantastic way of quickly gaining credibility, in particular, Video Testimonials.
Do you ask your customers for reviews? Do you have a blog? And if so do you update it regularly?
A few minor tweaks to your current online profile could have a massive impact on your business.
In telecoms, trust is vital in growing your customer base and increasing sales, so make sure you’re doing everything you can online to build these relationships with potential customers.
Thanks for watching this video, we’re now giving you a free guide – Seven Tips on Building Trust Online so download it now to see the impact it could have on your business.